The two released the app in November 2013, and twelve months later, Yik Yak was ranked as the ninth most downloaded social media app in the United States. Droll dropped out of medical school just before it started and Buffington put his finance career on hold. After graduating from Furman University, they decided to go full-time with their project. The two started collaborating when they were placed into the same class where they learned how to code iPhone apps. The co-founders, Tyler Droll and Brooks Buffington, are both graduates from Furman University in Greenville, South Carolina. On August 15, 2021, Yik Yak announced via their official website that they were making a comeback, with the app available for download on iOS and now recently available on android. (formally Square, Inc.) purchased Yik Yak's intellectual property and hired several of its former employees. Failing to maintain user engagement, Yik Yak announced on April 28, 2017, that the service would close in the coming week.

In 2016 alone, user downloads fell 76% compared to 2015. ĭespite strong levels of growth in 20, following several bouts of heavy criticism in the media over the facilitation of cyber-bullying, the service saw stagnation in the growth of its user base.

It is similar to other anonymous sharing apps such as Nearby, but differs from others such as Whisper in that it is intended for sharing primarily with those in proximity to the user.

The app, which is available for iOS and Android, allows people to create and view discussion threads within a 5-mile (8.0 km) radius (termed 'Yaks' by the application). Yik Yak is a pseudonymous social media smartphone application that initially launched in 2013 and relaunched in 2021.

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